---
description: Review of AppFolio Property Manager Software: system overview, features, price and cost information. Get free demos and compare to similar programs.
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title: AppFolio Property Manager | Reviews, Pricing & Demos - SoftwareAdvice GB
---

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# AppFolio Property Manager

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> AppFolio Property Manager is a comprehensive property management software designed to streamline operations for property management businesses. The platform is engineered to cater to various property types, including single-family, multifamily, affordable housing, community associations, student housing, commercial properties and investment management portfolios.&#10;&#10;One of the primary features of AppFolio Property Manager is its accounting and reporting capabilities. The software provides a single source of truth for all financial transactions, enabling businesses to accurately capture and track every financial activity. It offers real-time, flexible reporting, ensuring that property managers have quick access to essential financial data. The platform supports comprehensive tasks such as online payments, CAM tracking and reconciliation, corporate accounting and a database API for integration with other systems.&#10;&#10;The maintenance and efficiency tools included in AppFolio Property Manager help property managers maintain property values and enhance customer satisfaction. Key features in this segment include smart bill entry, online maintenance requests, work order management and a unit turn board for managing vacancies and turnovers. The platform also supports in-house maintenance and mobile inspections, allowing property managers to conduct inspections on-the-go, ensuring quick and accurate record-keeping.&#10;&#10;AppFolio Property Manager's communication tools are designed to improve service delivery and customer engagement. The software includes email and text templates, as well as portals for owners, vendors and residents, facilitating seamless communication between all stakeholders. Document management and survey tools further enhance this capability, enabling property managers to gather feedback and manage essential documents efficiently.&#10;&#10;Another significant aspect of AppFolio Property Manager is its marketing and leasing functionalities. The software aids property managers in running and growing their businesses with features like leasing CRM, online leases, virtual showings and leasing signals. Additionally, AppFolio Sites provides professional website services that enable property managers to market their properties effectively. AI-powered leasing assistants further assist in automating routine tasks, allowing property managers to focus on more critical activities.&#10;&#10;AppFolio Property Manager includes capabilities focused on management and growth. Custom fields, leasing metrics dashboards, performance insights, custom user roles, audit logs and customizable workflows are integral features that support business expansion and operational efficiency. The software's integration and partnership capabilities are curated to add select services, outsource workflows or complement existing real estate technologies seamlessly.
> 
> Verdict: Rated **4.5/5** by 1888 users. Top-rated for **Likelihood to recommend**.

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## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.5/5** | 1888 Reviews |
| Ease of Use | 4.5/5 | Based on overall reviews |
| Customer Support | 4.3/5 | Based on overall reviews |
| Value for Money | 4.3/5 | Based on overall reviews |
| Features | 4.3/5 | Based on overall reviews |
| Recommendation percentage | 90% | (9/10 Likelihood to recommend) |

## About the vendor

- **Company**: AppFolio
- **Location**: Goleta, US
- **Founded**: 2006

## Commercial Context

- **Pricing model**: Other
- **Pricing Details**: AppFolio Property Manager offers a tiered pricing structure to accommodate the varying needs of property management businesses. The software is priced based on two main plans: Core and Plus. The Core plan is suitable for businesses seeking essential property management functionalities, while the Plus plan caters to those with more complex portfolios requiring advanced features. The Core plan entails a monthly subscription fee and a one-time onboarding fee based on the size of the portfolio. Similarly, the Plus plan includes a variable monthly subscription fee determined by the number of units managed, alongside a one-time onboarding fee.
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile)
- **Supported Languages**: English
- **Available Countries**: United States

## Features

- API
- Access Controls/Permissions
- Accounting
- Accounts Payable
- Accounts Receivable
- Activity Dashboard
- Activity Tracking
- Add & Edit Photos
- Alerts/Notifications
- Application Management
- Audit Management
- Audit Trail
- Background Screening
- Bank Reconciliation
- Billing & Invoicing
- CRM
- Calendar Management
- Cash Flow Management
- Client Portal
- Comment Library

## Integrations (27 total)

- AvidXchange
- Banyan
- Birdeye
- Breezeway
- ButterflyMX
- Conservice ESG
- Happy Property
- Homebase
- Homebase AI
- Knock CRM
- LeadSimple
- Livable
- NetVendor
- Opiniion
- Procore

... and 12 more integrations

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Phone Support
- Chat

## Category

- [Affordable Housing Property Management Software](https://www.softwareadvice.co.uk/directory/130/affordable-housing-software/software)

## Related Categories

- [Affordable Housing Property Management Software](https://www.softwareadvice.co.uk/directory/130/affordable-housing-software/software)
- [Online Property Management Software](https://www.softwareadvice.co.uk/directory/151/web-based-property-management-software/software)
- [Home Inspection Software](https://www.softwareadvice.co.uk/directory/4393/home-inspections/software)
- [Association Management Software](https://www.softwareadvice.co.uk/directory/447/association-management/software)
- [Real Estate Property Management Software](https://www.softwareadvice.co.uk/directory/4672/property/software)

## Alternatives

1. [Buildium](https://www.softwareadvice.co.uk/software/1154/buildium-property-manager) — 4.5/5 (2205 reviews)
2. [DoorLoop](https://www.softwareadvice.co.uk/software/449921/DoorLoop) — 4.8/5 (704 reviews)
3. [Yardi Breeze](https://www.softwareadvice.co.uk/software/46613/yardi-breeze) — 4.2/5 (327 reviews)
4. [Rent Manager](https://www.softwareadvice.co.uk/software/1189/rent-manager) — 4.6/5 (604 reviews)
5. [Entrata](https://www.softwareadvice.co.uk/software/5223/entrata) — 4.6/5 (444 reviews)

## Reviews

### "McIntire Kingstone - AppFolio Plus..." — 5.0/5

> **Laila Edelyn Villanueva** | *19 March 2026* | Real Estate | Recommendation rating: 10.0/10
> 
> **Pros**: I like it the most now is how easy it is to manage multiple tasks at the same time. Whether it’s reviewing tenants, updating property information, or checking statuses, everything is accessible and straightforward. It makes my daily work less stressful and more manageable.
> 
> **Cons**: I like the least is that some workflows/to-dos are not as streamlined as they could be. There are areas where automation could be improved to reduce manual work, especially when handling updates and tracking changes. I am manually assigning it to some users.
> 
> Overall, my experience with AppFolio has been positive, especially from an operations and administrative perspective. It helps maintain consistency in how information is managed across properties and teams, which is very important when handling a high volume of updates, records, and daily tasks. Appfolio makes it easier to monitor processes, reduce errors, and keep workflows structured. While there are still areas where automation and efficiency could be improved, it remains a reliable system that supports both operational productivity and team coordination.

-----

### "Let apps work for you like appfolio" — 5.0/5

> **Verified Reviewer** | *28 July 2025* | Real Estate | Recommendation rating: 10.0/10
> 
> **Pros**: What isnt there to like about appfolio property management. From the tenant and lease management. Which has everything right at your fingertips. To customer support and payment management. Its make it so easy to see what is getting done and how quickly its getting done. The onboarding process is very simple and if you ever need help. All you have to do is pick up the phone and they are right there. The low cost upfront makes it so worth every penny spent.
> 
> **Cons**: I dont think there is anything that i dont like about it. And honestly i dont think there is anyone that will say differently.
> 
> Its been great. I have had a few issues but they were cleared up in a timly manner. And anything i wanted to change with the app was also done so by the company. What more can you ask for honestly.

-----

### "Appfolio review" — 4.0/5

> **Mallory** | *30 June 2025* | Real Estate | Recommendation rating: 10.0/10
> 
> **Pros**: Easy to access for both property management and residents. I appreciate the reporting history so you can see direct actions of staff.
> 
> **Cons**: It would be helpful to have a direct point of contact representative with the company. Sometimes you have a more complex issue you are facing and have to submit an inquiry first with AI.
> 
> Appfolio has always been easy to navigate and generally bug free. Super user friendly and allows for ease of communication between residents and management.

-----

### "Bad experience, be very careful, ask to try out the tech support" — 1.0/5

> **Mike** | *4 December 2025* | Real Estate | Recommendation rating: 0.0/10
> 
> **Pros**: Tenant communication system, work order system is ok. Thats about it for the highlights. Wish there was more
> 
> **Cons**: The tech support is very, very poor. We are a small business, and this experience has been incredibly bad. The accounting system is clunky and needs constant work arounds
> 
> We came over from Rent Manager, where the tech support was superior. We could reach a live person to answer our questions for a project we were working on, Appfolio herds you into a AI chat que, then you can request to online chat with a tech support person that usually refers you to an article or the academy, then if you need further assistance you can request a call, but that gets scheduled out 2-4 days...not kidding... so if you are working on a project don't expect to complete the task anytime soon. The tech support is about as fast as mailing letters to each other.

-----

### "Appfolio- make the switch \!\!" — 5.0/5

> **Jasmine** | *3 February 2026* | Public Relations & Communications | Recommendation rating: 10.0/10
> 
> **Pros**: Appfolio is user friendly and what I enjoy the most is the option to edit so I never have to start completely over when I make a mistakes.
> 
> **Cons**: I don’t like the customer service support process. Waiting for someone to email you or chat with you so that you can get support is annoying because they don’t get back to you right away. I’ve had to wait 24 hours.
> 
> New lease, lease renewals with the offers piece of cake super easy super simple. Reversal of charges are also simple and easy.

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## This page is available in the following languages

| Locale | URL |
| de | <https://www.softwareadvice.de/software/1207/appfolio-property-manager> |
| en | <https://www.softwareadvice.com/property/appfolio-property-manager-profile/> |
| en-AU | <https://www.softwareadvice.com.au/software/1207/appfolio-property-manager> |
| en-GB | <https://www.softwareadvice.co.uk/software/1207/appfolio-property-manager> |
| en-IE | <https://www.softwareadvice.ie/software/1207/appfolio-property-manager> |
| en-NZ | <https://www.softwareadvice.co.nz/software/1207/appfolio-property-manager> |

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